Six Great Reasons to Advertise with
The Texas Repertory Theatre Co.: A Midsummer Night's Dream - Spring 2007 1) Reach a desirable, captive audience of over 20,000 over the course of a theatre season! The theatre’s program books are keepsakes that are typically read cover-to-cover. Yours ad will be seen by a highly desirable demographic group of 3,500 potential customers per show! Who Are Theatre-goers and playbill readers? Median age: 44 Annual Income: (household average) $119,150/yr. Investments: 85% own investmentsAutomobiles: 69% own two or more cars Dining Out: 78% dine out before or after the theatre Occupation: 68% Professional, Managerial and Executive Time spent reading theatre playbills: In theatre: 10 min./At home: 11 min. 2) High-quality advertising medium! With first-rate printing and full-color options, the quality of our Playbill books actually surpasses that of a Broadway playbill! 3) Cyber benefits! If you advertise with us at the Full Page or Prime Placement levels, you will receive a FREE link to your company’s website on The Texas Repertory Theatre Co.’s web page, www.TexRepTheatre.org. 4) Enjoy a measure of goodwill that you can’t get from other forms of advertising! Our patrons, company members and trustees recognize that Playbill advertisers provide vital support to The Texas Repertory Theatre Co. and reward those companies with their patronage and business. And, your advertising dollars directly support the artistic and educational programs of a theatre that generates a potential 1.5 million annually in local economic activity. 5) Geographic reach! The theatre’s audience is drawn from throughout the southeast region of Texas and is the ONLY professional theatre between downtown Houston and Dallas. 6) Bonus benefits to restaurants and hotels! As a restaurant or hotel advertiser, you will be listed in our Recommended Restaurants and Hotels Guide, available to all patrons. Call 281-583-7573 for more information
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